• Targeted Global sales coverage with regional retail and or distributor focus.
  • Sales and Marketing representation at international trade shows and conferences.
  • International Logistic coordination from factory door to the customer’s port, or showroom.
  • Work directly with the factory to provide the best possible pricing and the highest quality product.
  • USA company for all invoicing, and payments. You get paid from Fitness First even if we don’t!
  • International travel for sales and service training, new product line presentations, relationship building with customers, and building sales channels.


Our mission is to provide quality fitness equipment to the world, increase sales for our suppliers, and simplify the purchase experience for our retail and distributor partners.


Fitness First, Inc. works directly with factories to make sure your products, and the products you are buying are the best available in the industry. Our brands are recognized worldwide as premier product lines, which are built to the highest standards, and backed by the best warranties in the industry.

Our Partner Suppliers are focused on building the best products for consumer and commercial use, and back these products up with the best warranties available. This provides you, the retailer/distributor the opportunity to market, and sell our products with confidence knowing that the factory is behind you. We want you to be successful and profitable, and hope to take the hard work out of sourcing fitness equipment.


As a company we promote and sell your company image, brand, and product line to our distributors, and end-users worldwide. With an ever growing international market place, having a team of specialists focus on sales, marketing, product training, and direct sales to customers in targeted markets benefits you, and your customers.

Our goal is to make the process as smooth as possible for customers to buy your products, and to make selling your products seamless for you and your customers.

Our partner suppliers rely on Fitness First to facilitate all aspects of international sales for their company, globally or in strategic regional areas.